Optimize PNG for the web

Lossless image format with sharp edges and great support for transparency.

Last updated: 2026-03-18

To optimize PNG images, run npx optimo image.png. Optimo applies format-specific ImageMagick-powered compression that typically reduces PNG file size by 15–40% without visible quality loss. The original file is kept if the output is not smaller.

Command

Start here. Run optimo on a image file:

npx optimo image.png

Tip: add --dry-run to preview changes.

When to use PNG

  • UI assets
  • logos
  • icons
  • graphics with transparency

Trade-offs

  • Larger files than modern formats
  • Not ideal for photos

Related formats

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Frequently asked questions

How do I optimize PNG files?
Run "npx optimo image.png" in your terminal. Optimo applies format-specific ImageMagick-powered compression that reduces PNG file size while preserving quality. The original file is kept if the optimized output is not smaller.
Is PNG optimization lossless?
By default, optimo uses lossless optimization for PNG. For additional compression, add the --lossy flag to allow minor quality trade-offs for significantly smaller files.
What tools does optimo use for PNG?
Optimo uses ImageMagick, MozJPEG, and SVGO (depending on format) under the hood with format-specific settings tuned for PNG files.